CES - A Global Stage for Tech Startups

Published on:
8 April 2022
Last checked on:
11 August 2023

The Consumer Electronics Show (CES) is an annual gathering of over 180,000 tech companies and investors from different countries. It is the world's biggest tech fair. As a startup entrepreneur with international ambitions, this is the event to attend.


CES is the most influential tech event in the world. It is the place for breakthrough technologies and global innovators. This is where the world's biggest brands do business and meet new partners. Where the sharpest innovators take the stage. CES features every aspect of the tech sector.

CES is held every year in January, and many innovative Dutch companies attend. The Dutch delegation includes scale-ups as well as startups. Before the trade fair takes place, CES awards the CES Innovation Awards to a select number of inventions for 'outstanding design and engineering'. The Netherlands regularly wins 1 or 2 of these prizes.

CES Unveiled Amsterdam

CES Unveiled is a preview event showcasing the latest products and trends leading up to CES. The events take place in various technology hotspots around the world. This year on 12 October, CES Unveiled Amsterdam will return to the Netherlands. This year's theme, 'Tech for One World', will address the startup scene and tech advancements, key topics on sustainability, the latest global tech trends and what to expect at CES 2024. 

The CES Unveiled event series brings together important players in the technology industry. These include innovative technology companies of all sizes. But also influential media, senior-level executives and prominent tech industry influencers. Are you interested in showcasing your product at CES Unveiled Amsterdam? For more information, see our CES Unveiled Amsterdam page.

CES 2024 Las Vegas

CES 2024 will be held in Las Vegas. It will be one of the most exciting editions yet, as the event will focus on Generative Artificial Intelligence (AI). Up to 70 Dutch startups will showcase their products and services at the Netherlands Tech Square, our startup pavilion at CES' Eureka Park. 

The Ministry of Foreign Affairs and the Ministry of Economic Affairs and Climate Policy co-organise a trade mission to CES 2024. The mission provides a platform for startups and scale-ups to meet investors and promote their products. Registration for this event is now closed.

Would you like to stay informed about CES and other startup and scale-up missions or pre-register for them? Please complete our form.

More information on our services for startups

Would you like to know more about the support the Netherlands Enterprise Agency (RVO) offers startups and scale-ups? Please visit our page for more general information on startups.

Commissioned by:
  • Ministry of Economic Affairs and Climate Policy
Is this page useful?