Partners for International Business (PIB)

Trade barriers, no entry by decision-makers, lack of knowledge among partners and customers, or obstructional local legislation. Doing business abroad is not always easy. Working together with other companies in the sector and the Dutch government can make you stronger. Through the Partners for International Business (PIB) programme, the Ministry of Foreign Affairs supports clusters of companies.

PIB aims to support clusters of Dutch companies in the (top) sectors with their international ambitions. The Dutch government, Dutch companies and knowledge institutions are developing a joint 3-year action plan outlining strategic activities to achieve the best possible positioning for these clusters abroad.
For the Dutch business community and the implementation of the PIB programme, the government uses various instruments such as its foreign network. The Netherlands has a worldwide network of embassies, consulates and Netherlands Business Support Offices (NBSOs).

PIB also for the Caribbean part of the Kingdom

PIB has been open to the Caribbean part of the Kingdom since 2018. This makes it possible to submit an application from Bonaire, St Eustatius and Saba (the BES islands) or Aruba, Curaçao and St Maarten (the ACS islands).


Your cluster of companies will develop a tailor-made multi-year programme in collaboration with us. All activities within the programme can be divided into 3 modules:
  • Promotion and matchmaking through Holland Branding, mission & fairs (in Dutch) and seminars & workshops. For advice tailored to your business case please contact us directly at
  • Within the Knowledge Exchange and Networks module, activities are developed in Government-to-Government (G2G), Knowledge-to-Knowledge (K2K) and Netherlands Management Training Program (NMTP)
  • The Economic diplomacy module covers activities aimed at market organisation, market access and solving specific issues for the business cluster. These activities are carried out by the Dutch representation in the relevant country and the relevant ministries.

Countries and conditions

PIB is open to a large number of countries. To be eligible for PIB, your cluster must meet certain conditions. Please see the PIB conditions to apply for this programme (in Dutch).


The PIB budget for 2019 is €4 million. The government contribution is a maximum of €350,000, with a proportional contribution expected from the cluster. The cluster's contribution can consist of a financial contribution or a contribution in hours.
PIB is not a subsidy and is therefore not immediately available to the cluster participants and therefore cannot be spent directly. The government contribution is not provided as a financial contribution to the participating companies. It is used for the implementation of PIB modules that contribute to better market access and positioning of Dutch companies in a promising foreign market.


To apply for PIB you need to take a few steps. Since this information is in Dutch, we kindly request you to email us at, so we can guide you through the specific steps and the application forms.

Get inspired

If you want to find out what can be achieved with PIB, read this inspirational interview.

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